Sony Mobile Might Have Exited Another Market

Sony recently took the wraps off a bunch of new phones at MWC 2019, including a flagship and a handful of mid-rangers. Unfortunately for our readers in Australia, it seems that you might not be able to get your hands on them as the company has seemingly exited the Australian market. This is according to a report from Ausdroid who spoke to various retailers.

They also cite how back in early 2018, they were able to reach out to Sony Mobile’s PR firm in Australia easily, but that changed in the later part of the year where the PR team no longer represented the company, and that they have since been also unable to contact their Sony Mobile contacts.

Australia is not the only market that Sony Mobile has exited. Several years ago, Sony announced that they would be reducing their focus on certain markets, such as the US, India, and China. More recently earlier this year it was also reported that Sony could have exited some markets in Southeast Asia.

Given that Sony phones haven’t exactly been flying off the shelves, and with Chinese OEMs offering up more exciting and more affordable prospects, we suppose the company’s slow exit doesn’t really come as a complete surprise.

Tyler Lee
Categories: Cellphones
Tags: Sony