These days whenever games are launched on PC, it’s almost always guaranteed that you will be able to find it on Steam. This is because Steam has established themselves as the platform for distributing PC games, thanks to features like a friends list, the ability to read reviews and give reviews all in one place, gifting, and so on.Now back in 2018 Epic announced that they would be launching their own store that many viewed as rival to Steam, and it seems that we’re already looking at some publishers have switched allegiances. Ubisoft’s upcoming The Division 2 will not be launched on Steam, and instead will be launching on the Epic Games Store in addition to being available directly from Ubisoft themselves.
This move doesn’t really come as much of a surprise when you consider that Epic’s cut from games is significantly less than what Valve takes. The Epic Games Store will only take a cut of 12% from sales, versus Valve’s 30% from Steam, making it a much more attractive alternative to developers and publishers who’d rather not give away too much of the pie.
According to Chris Early, vice president of partnerships at Ubisoft, “We entrust Epic to deliver a smooth journey for our fans, from pre-ordering the game and enjoying our Beta to the launch… Epic continues to disrupt the video game industry, and their third party digital distribution model is the latest example, and something Ubisoft wants to support.”
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