Reviews are important especially in this day and age where we do a lot of our shopping online, which means that what people say about a certain product matters because it could influence our decision to go ahead with the purchase. This is why Google is cracking down on fake reviews and ratings on the Play Store.In a post on its website, Google writes, “Google Play ratings and reviews are extremely important in helping users decide which apps to install. Unfortunately, fake and misleading reviews can undermine users’ trust in those ratings. User trust is a top priority for us at Google Play, and we are continuously working to make sure that the ratings and reviews shown in our store are not being manipulated.”
Much like actual physical products, app reviews are just as important because it lets users know if the app that they’re download or buying is the real deal. There are many apps out there that don’t necessarily work as advertised, or some might even be disguised as malware in which fake reviews can sometimes make them come across as more legit.
Google’s post reveals how they are going about trying to cut down on these fake reviews and ratings, one of which involves actual humans who will monitor suspicious activities and will tweak the Play Store’s system to better help with the detect of fake reviews.