However that might not necessarily be the case, according to a report from CNET in which they spoke to Apple’s VP of product marketing, Greg Joswiak, where the exec confirmed that the iPhone XR was selling just fine. According to Joswiak, he claims that the iPhone XR has been the company’s most popular iPhone “each and every day” since it was released, suggesting that it could be outselling the iPhone Xs and Xs Max.
Previously analysts have expressed their pessimism of the iPhone XR, with some claiming that iPhone XR inventories were “bloated”, painting a similar picture to back in the day with the iPhone 5c which did not do well at all. Price cuts over in Japan have also led to speculation that Apple could be looking to boost sales by making the phone cheaper.
However assuming that Joswiak’s comments are accurate, it seems that the phone is doing just fine, but we’ll probably need to wait for Apple’s next financial report to get an idea of how well its iPhone business on a whole is doing.