Mozilla Seeks Your Opinion In Rebranding Firefox

Firefox may be the web browser that Mozilla is best known for but the fact remains that the company offers a whole suite of products that do more than just allow users to browse the internet. Mozilla has made new types of browsers in addition to new apps and services under the Firefox brand and the original icon with the fast fox and flaming tail doesn’t provide enough design tools to represent the entire product family. Mozilla has decided to rebrand Firefox and it wants you to help out.

Mozilla is aware that it needs to go for a comprehensive rebrand because a recoloring of the existing logo or minor changes to it won’t give the desired results. A team of product and brand designers at Mozilla has started to come up with a new system which will bring all of the Firefox products under one umbrella.

The company has shared the two design system approaches on its official blog. It’s not crowdsourcing the answer here or asking for votes. It’s not even asking fans to design anything for free. It just wants the community to provide its point of view on the systems that Mozilla has developed by leaving a comment on the blog post.

“Extreme caveat: Although the products and projects are real, these design systems are still a work of fiction. Icons are not final. Each individual icon will undergo several rounds of refinement, or may change entirely, between now and their respective product launches. Our focus at this point is on the system,” it adds.

Adnan Farooqui
Categories: Web
Tags: Firefox, Mozilla