According to Google, one of the reasons behind this initiative is because, “Almost half of U.S. employers say they still have issues filling open positions. Meanwhile, job seekers often don’t know there’s a job opening just around the corner from them, because the nature of job posts—high turnover, low traffic, inconsistency in job titles—have made them hard for search engines to classify.”
They add, “As part of this effort, we will be launching a new feature in Search in the coming weeks that helps people look for jobs across experience and wage levels—including jobs that have traditionally been much harder to search for and classify, like service and retail jobs.” Now Google won’t be taking away or trying to compete with existing job search websites.
It seems that Google will actually be partnering up with some of them such as Monster, CareerBuilder, LinkedIn, and Glassdoor to help provide additional context and details about jobs, and will use machine learning to help job seekers match what they want with what employers are looking for.
Filed in Google, Google I/o 2017 and Google Io.
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