This is according to an email mistakenly sent by the Beats PR team which reads, “The Apple Keynote, awaited by all lovers of technology! Do not miss this event, a selection of new Beats by Dre products will be revealed September 7th, 2016.” The original post included a screenshot of the email but they have since been asked to take it down, but it’s pretty much the same thing.
Now Apple typically never announces what they plan to announce, even though we guess based on their schedule it’s not that hard to figure out, so this would really be a first in which they are being very specific about it. It is unclear if we are looking at new headphones or new speakers, but if it is the former, we wouldn’t be surprised to see some Lightning-only variants designed specifically for the new iPhones which is said to have its headphone port removed.
In any case if you are after some new Beats products, do check back with us next week for the official details.