Back in March, Instagram announced that they would begin rolling out a new feed that is based on an algorithm as opposed to it showing the newest posts first. The idea is said to be similar to Facebook’s News Feed in which it puts the posts it thinks you might like the most at the top, or at least the most relevant to what your profile says about you.Last month there were reports that the changes were slowly trickling out in the US, and now according to a post on Instagram, it looks like the new feeds are now live, so if you were to fire up your Instagram, don’t be surprised to start seeing older posts at the top. If you don’t see the changes yet, don’t worry because they will be coming.
According to Instagram, “On average, people miss 70 percent of their feeds. It’s become harder to keep up with all the photos and videos people share as Instagram has grown. Over the past few months, we brought this new way of ordering posts to a portion of the community, and we found that people are liking photos more, commenting more and generally engaging with the community in a more active way.”
Now despite Instagram’s best intentions, the changes were not well-received and many have petitioned Instagram to do away with it, or at least give them the option of turning it on/off, but it seems that those protests have fallen on deaf ears.