Under Armour And HTC Launch A Handful Of New Fitness Products
HTC and Under Armour announced last year that they will work together to create smart devices, at CES 2016 we are seeing the results of that partnership. The two companies have launched a handful of fitness related products today which include a chest strap for heart rate monitoring, a fitness tracker, a smart scale and even smart sneakers. All data collected by these products is sent to the new UA Record app which is being billed as the definitive health and fitness platform for all users.
Instead of buying each product individually you can purchase the UA Healthbox which features the Under Armour smart scale, fitness tracker and the chest strap for heart rate monitoring for $400, It doesn’t include the smart sneakers. The UA HealthBox is now available for pre-order from UA.com and HTC.com.
All of these products will be sold separately as well, the UA Band fitness tracker retailers for $180 separately, the smart scale with its circular design and ability to measure weight and body fat percentage also costs the same. UA Heart Rate strap is priced at $80 only.
UA SpeedForm Gemini 2 are the new smart sneakers from Under Armour, they can track and store data like distance, duration, splits, time and date during running works without needing to be tethered to any device. Users just need to put on their sneakers and go for a run, no need to wear a band or carry a smartphone. The sneakers store data for up to five runs and then syncs it with UA’s MapMyRun app. They’ll be available starting February 29th.
The company has also teamed up with JBL to create the UA Headphones Wireless and UA Headphones Wireless Heart Rate products, both have been engineered by JBL and cost $180 and $250 respectively, they have been built for durability. UA Headphone Wireless is available for pre-order right now at JBL.com/under-armour and through UA.com, the more expensive model will arrive late spring.
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