Image credit – The Sydney Morning Herald
Yesterday it was announced that Apple Pay would be expanding. Prior to this, Apple Pay was only limited to the US and the UK, but with yesterday’s announcement, it was revealed that Apple Pay will be making its way to Canada and Australia. Now it was live in Canada at the time announcement, and now a report from The Sydney Morning Herald has revealed that Apple Pay is live in Australia as well.
However as stated in our previous report, Apple Pay in Australia will only work with American Express card holders, at least for now. We expect that over time other credit card issuers like Visa and MasterCard will get on board, but for now it looks like Amex card holders will be able to enjoy using Apple Pay.
As for retailers supporting Apple Pay, at the start it looks like pretty much only the major retailers will support the platform. This includes David Jones, Myer, McDonald’s, K-Mart, Harvey Norman, Telstra, Coles, Woolworths, Target, Harris Farm, Starbucks, Officeworks, Hoyts, Zara, Bunnings, and Shell.
We should note that contactless payments isn’t new to Australia. For several years now customers could use contactless payments in the form of PayWave/PayPass, so we guess the benefit that comes from using Apple Pay is that you could leave your wallet at home and still be able to pay for purchases.
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