If a company were to remain the same over the years, then it would most probably just trail off and die – so to speak, as the competition would definitely overtake them in whatever field that they are in. The same can be said of Google, too, where the search giant has definitely changed a whole lot over the past 17 years, and we are not talking just about their products, but also the look and feel. In fact, Google has shaken things yet again by unveiling a new logo which you can check out in the video above.
The main reason behind this stems from the fact that Google is now accessible from more than just the regular desktop computer, as folks interact with Google over a smartphone, tablet, Chromebook, smart TV, car, the works – all in a single day. Hence, the new logo and identity family which reflects this reality is a welcome refresh, where it “shows you when the Google magic is working for you, even on the tiniest screens.”
Hopefully, this new Google logo achieves the aim of showing you how Google is working for you. Rest assured, this will not be the last time that the Google logo will change, as it is also not the first, but you can be sure that this is one company that is always on the move. [Press Release]
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