Goldplated Smartphone Raises Money For Cecil The Lion’s National Park

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The world has been outraged by the killing of Cecil the Lion after the famous big cat was lured out of his sanctuary and killed by a hunter. Amid calls for bringing the hunter to justice many have turned their attention to focus on conservation efforts and are generously donating money for the purpose. Goldgenie is a company based in the UK that specializes in goldplating popular smartphones and other electronic devices, it has created a goldplated version of the HTC One M9 as a tribute to Cecil the Lion.

This special edition of the HTC One M9 is decked out in 24-karat goldplating and it features an engraved portrait of Cecil the Lion on the back followed by the inscription “For Cecil and his Kingdom.”

Goldgenie is selling this handset for about $2,500 and will donate 10 percent from every sale of this handset to the Friends of Hwange Trust which is an organization aiming to preserve the Hwange National Park in Zimbabwe where Cecil the Lion used to live.

Goldgenie says that this smartphone is going to serve as a reminder “of the beauty of nature’s wildlife and the importance of conserving it.” The company is only going to sell 99 units of this special edition device.

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