Tidal Launches Student Pricing, New UI And Desktop Apps

It has not exactly been smooth sailing for Jay Z’s music streaming service Tidal, even though he has tried to bring in subscribers through exclusive concerts, music launches and even calling trial users personally. He’s not one to give up though. Tidal today announced that it’s refreshing the user interface on its mobile applications as well as the web. The service is also launching new beta desktop applications, and Tidal has even introduced student pricing today.

Desktop apps are available for both Windows and Mac in beta form today, given that they’re not really finished, users should keep in mind that it won’t exactly be a bug-free experience with these apps.

The revamped user interface focuses on improving personalization options, improves search results and brings a new simplified menu. Ticketmaster support has been added as well to allow users to view tour dates and purchase tickets from within the app or Tidal’s website.

Tidal’s price point is often cited as one of the reasons why its subscriber base won’t grow substantially and the service aims to fix that with a new pricing plan for students.

It will launch next week and will provide anyone with a valid .edu address a subscription for half price. Two tiers are available on Tidal right now costing $10 and $20 per month so students pay half of whatever tier they go for.

Adnan Farooqui
Categories: Audio
Tags: jay z, music streaming, tidal