This is according to an internal memo from Apple’s retail chief Angela Ahrendts that was obtained by the folks at iGen.fr (via MacRumors). According to the memo, it reads, “As we announced last week, due to high global interest combined with our initial supply, we are only taking orders online right now. I’ll have more updates as we get closer to in-store availability, purpose we expect this to continue through the month of May.”
This does not necessarily mean that come June customers can expect to walk into an Apple store and buy one on the spot. Instead it seems to suggest that as far as the foreseeable future is concerned, Apple Watch orders will remain exclusively online throughout May, and may continue into the coming months if Apple deems it necessary.
In the meantime Apple has removed the 24th of April availability on its website. This has been speculated to mean that either Apple does not want customers to be disappointed by the delayed shipments, or because it is misleading as customers think that they will be able to walk into an Apple store on that date and purchase an Apple Watch.
Filed in Apple Watch, Smartwatch and Wearable Tech.
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