Ubisoft Launches Project Widow Assassin’s Creed Unity Tie-In

In case you haven’t heard by now, Ubisoft’s upcoming Assassin’s Creed Unity will be set in the city of Paris, France. Now as with most cities, there is a lot of rich history and culture to be uncovered, and so to tie-in with the game and provide gamers with a bit of historical background and to get them into the mood, Ubisoft has launched what they are calling Project Widow, which for those unfamiliar is a nickname for the guillotine.

So what is Project Widow, you ask? Well basically it is an online interactive guided tour of Paris in the 18th century, which is the period in which Assassin’s Creed Unity will be taking place. Players will be led around the city and the information and history about the sights they see will be narrated by none other than Andy Serkis, famous for his roles in movies like Lord of the Rings, The Hobbit, and Planet of the Apes.

The tour will allow visitors to witness key moments in the French Revolution, as well as allow them to discover hotspots, locate hidden art and video content, and will prizes and exclusives for themselves. Created in partnership with Biff New Media and Villain and Co, Jodie Brock who is the creative director at Villain and Co was quoted as saying, “We wanted to inspire gamers by breathing vivid bloody life into 18th century Revolutionary Paris, and allow them to explore its secrets, generating even more excitement about the game.”

Mark Bassett, the digital marketing manager at Ubisoft UK also had this to say about Projec Widow, “The night walk is a great digital concept and delivers an exciting online experience in anticipation of the blockbuster video game, Assassin’s Creed Unity.” So if you have some time to spare, why not head on over to Project Widow’s website to check it out for yourself?

Tyler Lee
Categories: Gaming
Tags: Assassin's Creed, Ubisoft