The floodgates have opened, where China’s long term ban on game consoles has just been lifted, resulting in Microsoft kicking proceedings off by selling their Xbox One console across 4,000 stores all over the world’s most populous country as promised. Unfortunately, having good hardware alone is not enough, as the most popular titles on the Xbox One platform happen to be unavailable to gamers in China due to government restrictions.
It is interesting to take note that out of all the major players where video game consoles are concerned, Microsoft has actually beat both Nintendo and their Wii U alongside Sony and the PS4 to the punch. With just 10 titles made available to a generation of gamers who have not had played games legally in the comfort of their homes for more than a decade, not to mention the potentially prohibitive entry cost for the games in the long run. You can forget about playing the likes of Destiny and Call of Duty: Advanced Warfare Day Zero Edition in China.
As to how the Microsoft Xbox One will sell, that remains to be seen, although there are estimates being thrown around that video game sales in that part of the world are tipped to hit the 111 billion yuan ($18 billion) figure this year.
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