The Starfish happens to be a weight-activated sensor which will be able to fit to a child’s car seat, where it is paired to a parent’s iPhone or Android-powered handset via a Bluetooth connection. Whenever it is activated, Starfish will create a ‘geo-fence’ radius around itself, which means should the smartphone actually make its way away from the geo-fenced area, Starfish will get into action and notify the parent. Hopefully if the Starfish becomes commercially successful worldwide, it will see the average days of children dying in a hot car in the US reduced.
As a failsafe, if the parents did not notice the notification on their smartphone, the Starfish will then inform their emergency contacts in a matter of 5 minutes. It is hoped that the Starfish will begin to ship later this coming December, which would make for a great Christmas present, really, don’t you think so?