Apparently, Nike’s alleged close relationship with Apple (Tim Cook, Apple’s CEO, does sit on Nike’s board after all) has been used as a launch pad for whispers of both companies joining powers to churn out a wearable computing device. Perhaps it is time that the world guns for a new piece of technology to ogle over, first with the smartphone, then the tablet, and a watch might be next although initial efforts by the likes of Samsung have not really taken off in a big way. Perhaps Apple might be able to lead the way, just like how they did with the smartphone and portable media player?
After all, Tim Cook did mentioned before that Apple will soon enter a “new category”, and that ought to have shed more detail in hindsight eventually.