However even if FiftyThree filed for the trademark, it does not necessarily mean that they will win whatever lawsuit they might throw at Facebook. After all the “Paper” name is rather generic, not to mention both apps function very differently. If both apps were drawing/art apps then perhaps it might be a different story, but that is not the case here. It should also be noted that FiftyThree was not the first developer to call their app “Paper”. There is another app on the iTunes App Store by developer miSoft who claims to be the first app to have the “Paper” moniker, but due to glitches in the system, it allowed other developers to create similar sounding apps as well. Whatever the case is, we hope it all ends amicably.