PayPal is one of the most well known and widely used solutions for online payments. The service is used by millions of people around the world who wish to shop online. Users might find it irritating to be redirected to PayPal’s website from the online store they’re checking out from. Users are redirected so that they can punch in their credentials and authorize the transaction. The payments company is now working on a new solution called In-Context Checkout which will make the entire process seamless. Users won’t have to leave the online store, rather they’ll authorize the transaction through a pop-up window.
Billing and shipping information is entered in the pop-up, thus eliminating the need to visit PayPal’s website to do just that. Only a few online stores are currently testing out this new method, but the company confirms that larger retailers will start using it in the first half of this year. Those who don’t want to checkout altogether can opt for PayPal’s Beacon payment system. It is also being testing at a small scale right now. PayPal has expanded Beacon to retailers in Canada, Germany, France and the UK. If tests work out fine, this service is expected to launch within the next few months.
Filed in Paypal.
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