Speaking to King 5, Nintendo of America’s President and COO, Reggie Fils-Aime, “We’re also doing a lot of experimentation of what I would call the little experiences you can have on your smartphone and tablet that will drive you back to your Nintendo hardware. It’s largely going to be much more marketing activity-oriented, but we’ve done little things where there’s some element of gameplay – a movement, a shaking, something like that.”
Based on this, it sounds as though what Nintendo could be offering is a taste as opposed to a full-fledged gaming experience which they’re hoping will make gamers want to purchase Nintendo hardware. Granted this isn’t exactly what we want to hear, but we suppose it has to start somewhere, right? No telling when these little tie-ins will begin rolling out, but we can’t wait to see what form it could take.