We have seen the world of fashion and technology cross paths a fair number of times in the past, such as Rihanna’s LED dress that lit up her “Last Girl on Earth” tour, or how about LED kinetic hats that are definitely something worth checking out if you like to be in the center of attention all the time? Well, Lionel Messi of Argentina (and of course, FC Barcelona), whom many tout to be the best footballer on earth at the moment, has decided to suit up in a special LED suit at the behest of Adidas, and he weaved his “magic” in the video which was shot at 1,000 frames per second using a Phantom camera.
This is not just a way for Messi fulfilling his contract obligations, and neither is it another “job” for him to do, but rather, it is meant to promote Messi’s latest shoe. Still, the end result of this particularly mesmerizing video is something that would make you feel as though you did not waste any time in your life watching that video, unlike some other YouTube videos out there. Needless to say, purchasing Messi’s latest football boots are not going to make you play like him automatically.