Not only that, to make sure that you spend enough time scrubbing the insides of your mouth, the Beam Brush will play back a couple of minutes of music, while a tracking sensor goes to work to track your brushing habits. Among the rewards that you can pick up include video games, movie tickets, deals on purses, shoes and clothes – not surprisingly, there is no free candy. The Beam Brush prides itself in being the first app-connected toothbrush, and its app runs on Android or iOS platforms. Sorry BlackBerry and Windows Phone users, you’ll have to sit out on this one.
Pre-orders for the Beam Brush start from $35 onwards, but when the Beam Brush launches in November, it will cost $50 a pop. This makes the adage of being an early worm catching the worm more true than ever.