It comes in two different options, the Basic and the Plus version. The former is a simplified version of the Plus and is rather limited in terms of functionality, but it gets the job done. The Plus version is a little more interesting and has the ability to display a variety of different lights. This means that you will not always have to rely on the white light and could go for something that matches with the surroundings. Best of all, the Plus version can be controlled wirelessly on your iPhone via an app so while your assistant holds the Kick, you will be able to maintain the composition of the photo while controlling the lighting remotely.
Also from what we can see, it has a slot that allows users to put in their iPhone, making this accessory a portable solution and allows you to snap better quality photos while on the go. The Kick Basic version will set you back $99 while the Plus version will go for $149, but early adopters will be able to get $10 off either option. Pop on over to its Kickstarter page for the details.