While the materials cost an estimated $78.59, the manufacturing cost is said to be $5.66, which brings the total material and manufacturing cost to $84.25. But to be fair, the $79 Kindle does come with ads and special offers that help to alleviate a bulk of the subsidized costs, and the $99 Kindle (without ads) means the company isn’t making a loss from those tablets.
However, this is of course assuming the estimated cost of the eBook reader is on the dot – for all we know, Amazon could be making a profit from hardware sales with the $79 tablet or it could be making a loss with the $99 tablet. What do you think of Amazon adopting the console sales model for its Kindle hardware?