Intel creates Ultrabook category for mobile computing niche

Intel has decided to use Computex 2011 as its platform of choice to introduce their latest mobile computing effort in the form of a new category of laptops known as Ultrabooks. Hmmm, will Japanese superhero Ultraman be used as a spokesman or ambassador? It seems that Intel has taken quite a few pages out from Apple’s MacBook Air book with the Ultrabook, where it will comprise of a super thin form factor, using the new 22nm Ivy Bridge processors inside while keeping the price at leass than $1,000. 

We would suppose the Ultrabook intends to open up a new niche, delivering the portable benefits of a tablet device with enough processing muscle to get the work done, somewhat akin to merging the strengths of both the MacBook Air and the iPad in a single device.

It must be said, however, that Intel’s Ultrabooks are based on Intel’s current Sandy Bridge architecture, with the Asus UX21 spearheading the effort at the moment. Perhaps future models will be more groundbreaking, but in the mean time, you will just have to make do with specifications such as an USB 3.0 port, a mini-HDMI port, and SSD storage.

Edwin Kee
Categories: Computers
Tags: Asus, computex, computex 2011, Intel, ultrabooks