Sony Ericsson aims to be largest Android handset maker
According to the latest report from Bloomberg, Sony Ericsson has plans to become the largest maker of Android handsets. The company will be shifting their focus out of Europe and into the rest of the world. For starters, Sony Ericsson will be releasing new models in the US before Europe, according to their CEO, Bert Nordberg, “The epicenter of the mobile industry has moved to the West Coast of the U.S…When I grew up, it was a European industry…It’s a good goal, and it’s simple and clear: we are in the Android market and we want to be number one…That’s a goal for the whole company to unite around, and you can’t reach it without the U.S.” In addition to releasing models in the US first, they also have plans to bring their phones into China as well. With China having 20% of the world’s population, it’s a no brainer that breaking into their market will be good for sales. With so much focus on Android, we probably won’t be seeing any Windows Phone 7 devices from Sony Ericsson. Do you think Sony has what it takes to be the largest Android handset maker in the world?
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