Leaks are inevitable in the consumer electronics industry these days, and it seems that companies have staff who are much looser with their lips compared to days of old. The latest leak to make headlines would be the whole Best Buy launch plan for the iPhone 4 – where the two dozen page document outlines various topics such as Big Don’ts, Employee Purchases, SKUs and Pricing, Data Plan Requirements, iPhone Rate Plans, Micro SIM, Early Termination Fees and a comparison between the iPhone 4 and iPhone 3GS among numerous others. Do you think customers mind about all these leaks? The bigwigs at Best Buy ought to take a look at how their information dissemination system works to prevent such leaks (on purpose or otherwise) in the future.
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