During Apple’s iPhone announcements, the company typically likes to bring other companies onstage where they will also be announcing partnerships or certain exclusive features. For example in 2016 when the iPhone 7 and 7 Plus were announced, Nintendo came on stage to announced Super Mario Run which was a temporary iOS exclusive.
Last year with the iPhone X, it was revealed that there would be exclusive Snapchat lenses coming to the iPhone X. Now fast forward about half a year later, it looks like those lenses are finally here. Right now there are only three iPhone X exclusive lenses and what makes these lenses unique is the fact that they will leverage the iPhone X’s TrueDepth camera system.
This is the same system that Apple uses for Face ID and its Animojis, which means that compared to other lenses, they will be more accurate/realistic and thus more “believable”. Granted it’s still something of a novelty feature but a pretty cool one nonetheless. We’re not sure if there are plans to eventually create much exclusive lenses or if these lenses might eventually find their way onto other devices, but for now it looks like iPhone X users have a new way of showing off their devices.
Filed in . Read more about Apps, Augmented Reality (AR), iPhone, iPhone X and Snapchat.