Amazon has expanded its Prime Music service to a key market quietly after first expanding its Prime service there over a year ago. It has been revealed today that Amazon Prime Music has now been launched in India. The core Amazon Prime service was launched about 18 months ago in the country but it didn’t offer the free music and video streaming services initially. Prime Video was expanded to India a few months after that but it has taken well over a year for Amazon to finally bring its music streaming service to subscribers in India.
Amazon has reportedly inked deals with five record labels for India which include Sony Music. The music service was previously limited to those who had purchased an Echo device after they were launched in India back in October last year. All Amazon Prime subscribers can now access the music streaming service through the web and apps for Android and iOS.
The service has been rolled out in the country at an interesting time. Local music streaming service Gaana.com recently raised $115 million in funding while Spotify is believed to have set up an office in Mumbai which could hint at an impending launch for the world’s most popular music streaming service in India as well.
An Amazon Prime subscriber costs Rs. 999 per year or roughly $15 in India and subscribers can now access the free music streaming service alongside the video service and also get free delivery on select items from Amazon.
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