This feature will be provided by Immersion, who for those unfamiliar actually sued Apple back in 2016 over haptic feedback technology that based on the description sounded like it was quite close to Apple’s Force Touch feature that was introduced in the iPhone 6s. However the company believes that with the HD TouchSense feature that they’ll be introducing to the LG V30, it will be a different experience.
Speaking to 9to5Google, David Birnbaum, Experience Design Director at Immersion said, “For example, in the camera app, when you take a picture you feel a shutter click, just like a DSLR; when you adjust camera settings, it feels like you’re spinning a finely tuned mechanical knob. When you dismiss a notification, navigate from one home screen to another, and perform several other interactions, you feel subtle effects that match the animations perfectly, resulting in better usability and perceived design quality.”
It actually sounds rather interesting, although whether or not the haptic feedback will end up feeling a bit like a novel piece of technology remains to be seen. After all it’s not as if many OEMs are rushing to put similar technology into their phones either, but we guess we’ll have to wait and find out.
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