at&t-tribute

The U.S. is commemorating the 12th anniversary of the attacks that took place on September 11th, 2001. Across the country people are remembering that fateful day and paying tribute in their own way. Conversations are also taking place on social networks such as Facebook and Twitter, a number of hashtags related to 9/11 are already trending on the latter. Its not unusual for companies to pay tribute through their social media channels, but AT&T’s has been accused of product placement in its tribute, which was posted on both its official Facebook page and Twitter account.

The carrier posted a picture of a smartphone through which the 9/11 memorial lights are being recorded, “Never Forget,” was the caption of this post. AT&T has taken down the post now and issued a formal apology, but not before it accumulated a lot of criticism. “Not an occasion for product placement, AT&T,” said one Tweet while comments on Facebook called the post “very tasteless.” AT&T says that it apologizes to anyone who felt that the post was in poor taste, adding that “the image was solely meant to pay respect to those affected by the 9/11 tragedy.” What do you think, is AT&T’s tribute really in bad taste or did it unintentionally make a blunder? [Image via BGR]

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